University of Leeds
University of Leeds
Courageous, curious and compassionate.
Courageous, curious and compassionate.
We created a brave new visual and verbal identity for University of Leeds, supporting their ambition to be a globally renowned, socially active, values-led institution.
Our new verbal and visual identity will be reflected across all communications.
A custom typeface, designed to meet high accessibility standards, draws inspiration from the brutalist architecture and embodies the essence of the campus.
A custom typeface, designed to meet high accessibility standards, draws inspiration from the brutalist architecture and embodies the essence of the campus.
Imagery brings the identity to life, capturing life at the University. It serves as a visual narrative, showcasing the inclusive learning environment and thriving community.
Imagery brings the identity to life, capturing life at the University. It serves as a visual narrative, showcasing the inclusive learning environment and thriving community.
The identity is dynamic, forward facing and digital first. Built to be inclusive and accessible. Designed to create a powerful connections.
